Junior Achievement of the Triad will be the partner of choice for businesses, educators, and policymakers around the Piedmont Triad of North Carolina seeking to expand workforce development and economic development.  We will be widely respected and valued for providing experiences that promote the skills, understanding, and perspectives students will need to succeed in a global economy and to become productive contributing members of society.


  • Belief in the boundless potential of young people
  • Commitment to the principles of market-based economics and entrepreneurship
  • Passion for what we do and honesty, integrity, and excellence in how we do it
  • Respect for the talents, creativity, perspectives, and backgrounds of all individuals
  • Belief in the power of partnership and collaboration
  • Conviction in the educational and motivational impact of relevant, hands-on learning

JA Impacts Our Students

JA Impacts Our Students

Why we do what we do

  • Economic development
  • Youth development
  • Education development

How we do it

  • Financial literacy
  • Work-readiness
  • Entrepreneurship

Areas we serve

  • Alamance County
  • Forsyth County
  • Guilford County
  • Montgomery County
  • Randolph County
  • Rockingham County

Soon you will be able to learn more about what we are doing in your community by clicking on your county. Learn about our strategic plan with your school district, the schools we are serving, and read testimonials.


“The future of our country depends upon making every individual fully realize the obligations and responsibilities belonging to citizenship. Habits are formed in youth … what we need in this country now … is to teach the growing generations to realize that thrift and economy, coupled with industry, are as necessary now as they were in past generations.” – Theodore Vail, president of American Telephone & Telegraph (AT&T), and co-founder of Junior Achievement, 1918

Founded by Horace Moses, Theodore Vail and Senator Murray Crane of Massachusetts, the national Junior Achievement organization started in 1919 as a collection of small, after-school business clubs. The consensus was that Junior Achievement was right for the times as a way to improve economic development. As the rural-to-city exodus of the populace accelerated, so too did the demand for workforce development and entrepreneurship.

Working closely with schools, Junior Achievement grew five-fold in the 1950s, with Junior Achievement operations up and running in most of the 50 states. Junior Achievement of the Triad opened in 1965 with the help of nearly three dozen local business leaders who saw the need for businesses and schools to partner to better prepare students to be active citizens and workforce members.

In the early 1970s, Junior Achievement debuted its first in-school program, Project Business, taught by volunteers. The popularity of Project Business was tremendous and demand for new programs was overwhelming! Junior Achievement had the vision that all children deserved, and could understand, economic education programming at all grade levels. Today, Junior Achievement offers programs in the core content areas of work readiness, entrepreneurship and financial literacy – for students in kindergarten through twelfth grade seeking to prepare them to succeed in a global economy.


We believe in transparency.

Read more

Critical Issue Papers

JA addresses social and economic issues.

Read more